Why we love boobs, and it’s not about to change

Why we love boobs, and it’s not about to change

Gabrielle d’Estrées and One of Her Sisters

by Ibtissam El Azami

Social media might have been all about showing off the best angles of a seemingly perfect butt and perky tits in the past. But over the last months – years? – it’s out with the impossible-to-uphold body standards and in with natural, raw individuality. 

And we love it.

Even though an ever-increasing number of men speak up about body positivity and impossible male body norms until then held secret, women still seem to be the target of flesh standardization.

What are we pointing at now? Boobs.

Boobs: Shame and Mischief of Civilization

All you need to do is travel the world and the Internet to learn that a handful of tribes still go shamelessly topless. Nigeria is a screaming example that nudity is as standard as it comes in the Kambari, Jibu, or Koma tribes. Not only this, but the new stronger sex rules many tribes of countries such as Cameroon or Senegal.

But then, in most regions of the world, “education” has left a steep trail. With it, Intimissimi and La Perla who demand from us to measure our boob size to fit in lace bras, or, dare we say lace straight jackets.

What stands for motherhood, respect, and feminity has become disgusting – think breastfeeding, and you are there – and the movement for boob-hate has exploded with the worship of youth and porn-tainted pink tits.

Saggy Boobs and Bee Stings Are The New In

Have you heard of the latest booming body positivity hashtag?


#saggyboobs is on fire on Instagram, with over 13.5K pics posted about the very normal boob shape that society has been considering unflattering. Women are learning to embrace their bodies to the fullest. Artists are creating female body-shaped candles, canvasses filled with boob shapes, mugs, and even necklaces celebrating breast shapes’ diversity.


A study published in the journal Body Image found that 71% of women do not like their breasts. Exactly 18.541 women from 40 different countries participated in the study, which is the world’s largest body image study ever conducted.

23% of the women participating in the study said that they wished their boobs were smaller, and 48% – almost half of them! – confessed they wished their breasts were bigger.

In 2019, breast augmentation was the leading cosmetic surgery procedure worldwide, with almost 1.8 million women undergoing the procedure. A breast lift and breast reduction also stand among the first ten cosmetic surgery procedures, each with more than 600.000 women undergoing surgery—the product of insecurity and society.

Women Arise: Body Positivity Strikes Back

The ’90s are over, so are the 2000’s. Runways and fashion magazines have since long started incorporating “normal” bodies in their pages. Did you know that Vogue Magazine actually rose to fame by including actresses and normal women in their issues rather than exclusively flat-stomached fashion princesses? Then we went back to believing that skinny was the new everything, and curves were pointed at.

In 2020, Cardi B set herself as an ultimate body positivity activist. The singer/rapper posted images and videos of her “real body” on her Instagram account, stating that she was “sucking in her stomach” for her photos. By advertising realness and curves, she drew in attention and love from her fans. 

Billie Eilish followed, refusing to show her body for the longest time and expose herself to unfounded and unconstructive criticism regarding her body shape.

American celebrities – because, let’s face it, we are still in the majority following the North-American fashion trends – have started speaking up. By revealing their natural body shape, more and more stars play a body-positive influencer role, and we love it.

Women are dynamiting down standards of mind, intelligence, and body, and the last years have witnessed women learning to embrace their curves and working on their brain assets before the body.

Our suggestion? Focus on learning how to be yourself. We have written a piece about How to love yourself to incredible orgasms that will guide you on your way to self-acceptance. It just so happens that accepting your body for the beautiful love-giver it is can help you tremendously in your relationships with others – whether they be romantic or friendly. As Ru Paul says: “If you don’t love yourself, how in the hell you gonna love somebody else?”

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